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Samsung will be Apple's only OLED supplier
    Investors have been wondering how much of Apple's next-generation iPhone will use organic light-emitting diode (OLED) displays, and which company will win the lucrative business. JPMorgan analysts believe Samsung Electronics will be Apple's only OLED supplier, according to the Wall Street Journal, citing Barron's.
    Samsung Electronics is clearly the OLED industry, market leader. But Apple's LCD display (LCD) supplier Japan Display may also be a piece of cake, Sharp is no exception. Sharp has been sold to Apple 's long - term foundry Hon Hai Precision Industry Co.
    JP Morgan's JJ Park outspoken: at least until 2018, Samsung Electronics will be Apple's only OLED supplier.
So Park today bullish Samsung Electronics is not surprising. He raised his target price to 2.2 million won, which means 22% upside. Samsung Electronics shares rose 1.8% today.
    "We expect one of the three iPhones to be using OLED in 2017, with a total supply of 70 million units and a significant increase in 2018," Park said. We believe that the technology and productivity gap between competitors is very large, our basic assumption is that until 2018 Samsung Electronics will be the only supplier.
    In terms of profit, Samsung expects 2017 from Apple's operating profit of 1.6 trillion won, the absolute amount of profits expected in 2018 will rise to 4.3 trillion won.
    Apple's 10-K filing with the US Securities and Exchange Commission (SEC) revealed that the company's purchase of display screens for more than one year was for the first time, and the purchases involved, according to a report filed by JPMorgan Chase & Co., an investment bank, The size of the scale is as high as 4 billion US dollars. At that time was informed that Apple this purchase order should be related with the OLED touch screen, may be ordered to the Samsung OLED panel for the next generation of iPhone assembly needs.